This study is currently not recruiting participants.

Cause-Related Marketing (CRM) Campaign and Social Media Endorsement

  • STATUS
    Not Recruiting
Updated on 19 February 2024

Summary

The purpose of this study is to examine the effects of source credibility in the context of third-party endorsements of corporate cause-related marketing campaigns on social media.

Description

The purpose of this study is to examine the effects of source credibility in the context of third-party endorsements of corporate cause-related marketing campaigns on social media.

Details
Condition Healthy
Age 100years or below
Clinical Study IdentifierTX4904
Last Modified on19 February 2024

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