A Study on Retail Shelf Displays and Consumer Shopping Behavior
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- STATUS
- Not Recruiting
Summary
This study aims to investigate how grocery shelf conditions, including displaced, understocked and out-of-stock (DUOOS) shelves influence consumers? decision-making at shelf, consumers? pursuit of product category goals as well as consumers? achievement of entire shopping trip goals.
Description
This study aims to investigate how grocery shelf conditions, including displaced, understocked and out-of-stock (DUOOS) shelves influence consumers? decision-making at shelf, consumers? pursuit of product category goals as well as consumers? achievement of entire shopping trip goals.
Details
| Condition | healthy |
|---|---|
| Age | 100years or below |
| Clinical Study Identifier | TX8613 |
| Last Modified on | 19 February 2024 |
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